Pollard Banknote is an industry
leader in creating products that help lotteries market
successful instant tickets to their players. Our combination
of lithographic, flexographic, letterpress, and silkscreen
printing systems brings virtually every ticket concept
to life.
Pollard Banknote’s diverse array of instant ticket
options includes:
Multi-scene
Tickets
|
Pollard
Banknote can offer multiple scenes per book. Many
clients find that multi-scene tickets enhance
sales because players want to collect the entire
series and/or try their luck on more than one
scene. |
Color
Pulsing
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Pollard
Banknote can print alternating background colors
with the same design in a variety of ways within
the same book of tickets, or we can divide a run
of tickets into different colors. Shifting colors
in this way enlivens base games and prolongs their
appeal in the marketplace. This approach has proven
popular with staple games like bingo, crossword,
and keno. |
Die-cut
Tickets
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Pollard
Banknote has offered tickets in a variety of die-cut
shapes since 1989. Through considerable research
and development, we’ve mastered the technology
necessary to produce complex, customized shapes.
We can manufacture virtually any shape required,
including hearts, dollar signs, Christmas trees,
Christmas stockings, jukeboxes, footballs, ladybugs,
cloverleaves, roulette wheels, flower pots, lips,
treasure maps, skillets, rabbits, and cars. |
Scented
Tickets
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Pollard
Banknote can infuse distinctive scents into the
scratch-off portion of its tickets. These scents
complement the uniqueness of specialty game tickets,
quickly communicating the game’s theme to
players. Scented tickets inject fun into the instant
game category and freshen their appeal with players
as a novelty item. We can reproduce virtually
every scent imaginable. We’ve printed Mother’s
Day tickets with a perfume scent, Valentine’s
Day tickets with a cinnamon scent, Christmas tickets
with a peppermint scent, Hot Cakes tickets with
a maple syrup scent, Coffee Break tickets with
a coffee scent. The list goes on and on…. |
Translucent
Latex
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Pollard
Banknote is widely known for having patented the
best translucent marking system in the business,
used in the manufacture of tickets with intricate
game styles like bingo and crossword. Games that
were previously too complex for a game card suddenly
became simple and fun to play. Today, our marking
system continues to be heralded as the industry
standard in instant gaming. |
Pouched
Tickets
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Pollard
Banknote has supplied attractive pouches to lotteries
since 1988. An innovative marketing tool, pouches
offer lotteries several key advantages: they enhance
instant games and broaden their appeal, they shift
players to higher price points, they allow for
value-added games, and they promote gift giving.
We can provide different types of pouch material,
including shrink-wrap or transparent cellophane
wrap, metallized foil Mylar with a clear back,
and paper with a clear back. The foil pouches
can accept printing of high-quality graphics,
catching the eye of impulse purchasers. And by
folding tickets – a capability that greatly
enhances the use of pouches – we can offer
multiple single tickets within a pouch of manageable
size. |
Scored
Tickets
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Pollard
Banknote can manufacture tickets with a score
(indented) line anywhere on a ticket. Many clients
have successfully used this option to transform
lottery tickets into greeting cards, reinforcing
the notion that instant tickets make ideal gifts.
To date, we have printed Christmas cards, Valentine’s
Day cards, and Mother’s Day cards for lotteries
around the world. |
Play
Area on Ticket Back
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Pollard
Banknote can print a game’s graphics on
the front of the ticket, putting the play area
on the back. This printing technique allows for
stunning graphics on the front, uncluttered by
play areas – an excellent option whenever
a ticket theme demands maximum visual impact. |
Multiple
Games in the
Same Ticket Pack
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Pollard
Banknote can manufacture multiple games in the
same production run. This method of printing offers
a lottery and its players even more variety at
retail.
|
Multiple
Play Formats
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Working
with our clients, we’ve developed a multitude
of play formats designed to provide players with
exciting options, including bingo, crossword,
maze games, game show variants, cribbage, casino
games, keno, and tic-tac-toe. Coupled with our
own custom-designed fonts, this productive collaboration
with our customers facilitates the creation of
virtually any play format lotteries require. These
compelling alternatives go a long way toward motivating
players to play and giving them a rewarding gaming
experience. |
Spectrum
Process Printing
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Pollard
Banknote has developed an innovative, multi-color
approach to overprint designs. Our Spectrum Process
Printing allows us to draw shapes and motifs with
different color values, and to mix these colors
– creating a multitude of additional possibilities.
This technique means Pollard Banknote can offer
dynamic designs involving photographs, in addition
to providing the industry standard solid-shaped
overprints. |
Multiple
Play Areas
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In addition
to graphically appealing overprints, Pollard Banknote’s
finishing process accommodates multiple play areas
with no restrictions on placement. Multiple play
areas continue to excite players by making higher
price point tickets possible and by conveying
value for the price paid. |
Holographic
Tickets
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Clients
know they can help their tickets really stand
out in retail settings with Pollard Banknote’s
holographic tickets, which feature striking holographic
images. Whether introducing new games, or distinguishing
specialty games such as holiday or anniversary
editions, our holographic tickets are a viable,
effective choice. |
Fluorescent
Inks
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Pollard
Banknote offers a variety of striking fluorescent
and metallic colors that help tickets stand out
at retail locations and promote impulse purchases.
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