Press Release

Pollard Banknote Presents New Products At NASPL 2014 Booth – Enter To Win An Apple iPad Mini!

WINNIPEG, Manitoba, September 25, 2014 /CNW/ – Pollard Banknote Limited (TSX: PBL) (“Pollard Banknote”) is excited to showcase its latest products and innovations at the North American Association of State and Provincial Lotteries’ (“NASPL”) 2014 Annual Conference and Trade Show in Atlantic City, New Jersey. From September 30 to October 2, 2014, attendees can visit Pollard Banknote at booth number 117 to take part in fun and engaging activities for the chance to win prizes and learn more about the company’s industry-leading products and services. From the eye-catching waterfall display that highlights the company’s most successful instant tickets, to exciting product demonstrations and a variety of contests and games, Pollard Banknote will offer attendees plenty of reasons to stop by the booth.

Pollard Banknote’s booth will feature an interactive demonstration of its robust new PlayOn™ Loyalty Platform, designed to engage and reward loyal players and recruit and retain new players. The company’s innovative approach to player loyalty leverages consumer engagement for player acquisition and retention. NASPL conference attendees can stop by the booth to participate in the live PlayOn™ Loyalty Platform demonstration and can enter into a draw for a chance to win one of three iPad minis. Draws for the iPad minis will take place on Tuesday, September 30, 2014, at 6:30 p.m. and Wednesday, October 1, 2014, at 1:30 p.m. and 6:00 p.m. 

“We are looking forward to the opportunity to meet with lottery industry professionals and share some of the ground-breaking new products that we have developed over the last year,” said Jennifer Westbury, Executive Vice President, Sales & Customer Development, Pollard Banknote. “Visitors to our booth will not only get to see some of the most successful instant tickets in the industry, they will also have the chance to get an exclusive look at our latest ‘Space Between’ offerings, including the PlayOn™ Loyalty Platform, and our state-of-the-art iLottery solution.” 

This conference will mark the first time that Pollard Banknote and NeoGames come together as NeoPollard Interactive to present its exciting iLottery offering. An integral aspect of the booth, NeoPollard Interactive’s cutting-edge iLottery offering can provide lotteries with customized interactive solutions. The booth will feature comprehensive demonstrations of solutions that have been launched in several jurisdictions worldwide.

In addition to unveiling and displaying some of the company’s most outstanding products and services, Pollard Banknote will inject plenty of entertainment into the booth this year with a number of inviting activities that offer enticing rewards. Drop by to take part in all the fun!

About Pollard Banknote

Pollard Banknote is a leading lottery partner to more than 50 lotteries worldwide, providing high quality instant ticket products, licensed games and strategic marketing and management services for both traditional instant games and the emerging iLottery space of web, mobile and social channels. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales, and proceeds for good causes.  Pollard Banknote also plays a major role in the charitable pull-tab and bingo markets in North America. Established in 1907, Pollard Banknote is owned approximately 73.5% by the Pollard family and 26.5% by public shareholders and is publicly traded on the TSX (PBL). For more information, please visit our website at www.pollardbanknote.com.

About NeoGames

As a leading software and service provider specializing in the development of interactive instant win and lottery games since 2005, NeoGames offers a unique expertise in the interactive gaming industry. With a comprehensive portfolio of multi-channel, internet, mobile and tablet gaming solutions and a robust and flexible gaming system, the company enables lotteries and commercial gaming operators around the world to tailor the most effective offerings for their specific markets. NeoGames provides leading-edge operational and marketing services that help its partners maximize revenues from interactive channels in a dynamic market environment. For more information, please visit our website at www.neogames.com.

About NeoPollard Interactive

NeoPollard Interactive is a newly established company, jointly owned by subsidiaries of Pollard Banknote Limited and NeoGames, who, together, have been providing products and operational services in the interactive lottery gaming space for close to ten years. With a sole focus on the interactive lottery market, NeoPollard Interactive is committed to modernizing the instant game industry, with innovative thinking aimed at using today’s technology to drive lottery growth. NeoGames offers an exciting solution that leverages the collective strengths and comprehensive knowledge of its parent companies to deliver a flexible, yet robust, iLottery platform and related services. The company’s broad range of expertise spans from delivering interactive WebPlay™ games linked to a retail product, to online purchase of draw-based games, to a complete turnkey iLottery platform and game. 

Forward-looking Statements

Certain statements in this press release may constitute “forward-looking” statements and information, which involve known and unknown risks, uncertainties, and other factors that may cause actual results, performance, or achievements to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. When used in this document, such statements include such words as “may,” “will,” “expect,” “believe,” “plan,” and other similar terminology. These statements reflect management’s current expectations regarding future events and operating performance and speak only as of the date of this document. There should not be an expectation that such information will in all circumstances be updated, supplemented, or revised whether as a result of new information, changing circumstances, future events, or otherwise.

-30-

FOR MORE INFORMATION CONTACT:

Doug Pollard
Co-Chief Executive Officer
Telephone: (204) 474-2323
E-mail: dpollard@pbl.ca

John Pollard
Co-Chief Executive Officer
Telephone: (204) 474-2323
E-mail: jpollard@pbl.ca

Rob Rose
Chief Financial Officer
Telephone: (204) 474-2323
E-mail: rrose@pbl.ca

FOR MORE INFORMATION ABOUT NEOGAMES CONTACT:

Moti Malul
Vice-President, Sales & Business Development
Telephone +972-3-6072571
E-mail: moti@neogames.com

Ilan Rosen
Chief Executive Officer
Telephone: +356-2-2494832
E-mail: ilan@neogames.com