A global phenomenon that welcomes acts of any age and any talent, America’s Got Talent has aired in more than 180 territories worldwide, while the overall Got Talent format is recognized by Guinness World Records as the Most Successful Reality Television Format in history. America’s Got Talent is also the most-watched summer reality series for the past 15 years.
The unrivaled popularity of America’s Got Talent makes for a compelling tie-in with instant games. The newest addition to Pollard Banknote’s suite of licensed brands will provide lottery clients with the opportunity to introduce new and exciting instant games featuring an influential TV show that is bound to generate buzz among players throughout North America.
“We are thrilled to welcome America’s Got Talent to Pollard Banknote’s portfolio of licensed properties,” said Brad Thompson, Vice President, Sales & Marketing, Pollard Banknote. “We look forward to supporting lotteries in offering America’s Got Talent-themed instant gamesto their players. With the brand’s global influence, combined with our 360° approach to marketing and promotion, we anticipate stellar sales and high levels of customer engagement.”
Pollard Banknote’s Licensed Products team offers a comprehensive turnkey program that includes the design, programming, and printing of themed tickets, as well as various options such as second chance draws, a POS program, and broadcast and digital marketing.
About Fremantle
Fremantle is one of the largest and most successful creators, producers and distributors of scripted and unscripted content in the world. From the Got Talent and Idol franchises to “My Brilliant Friend,” “Family Feud,” “The Young Pope,” “American Gods,” “The Price is Right,” “Neighbours,” “The X Factor” and “Deutschland 83” – Fremantle is behind the world’s most-loved and most-watched shows.
Fremantle has an outstanding international network of production teams, companies and labels in over 30 countries – the Fremantle family includes UFA (Germany), Wildside (Italy), Abot Hameiri (Israel), Miso Film (Denmark, Sweden and Norway), Blue Circle (Netherlands), Original Productions (USA) and Easy Tiger (Australia) to name a few.
Fremantle produces in excess of 12,000 hours of original programming, rolls out more than 70 formats and airs 400 programs a year worldwide. Fremantle also distributes over 20,000 hours of content in more than 200 territories.
As a world leader in digital and branded entertainment, Fremantle has more than 370 million subscribers across 1,500 social channels and over 100 billion views across all platforms – and is the creator of Facebook’s most viewed video of all time, “The Sacred Riana.”
For more information, visit www.fremantle.com, follow @FremantleUS or visit its Facebook and LinkedIn pages.
FOR MORE INFORMATION, CONTACT:
Brad Thompson
Vice President, Sales & Marketing
Telephone: (204) 474-2323
E-mail: bthompson@pbl.ca
