Press Release

Pollard Banknote Awarded Eighteen-month Contract Extension By The New Jersey Lottery

WINNIPEG, Manitoba, August 28, 2012 /CNW/ – Pollard Banknote Limited (TSX: PBL) (Pollard Banknote) is pleased to announce that the New Jersey Lottery has awarded Pollard Banknote an eighteen-month extension to its existing contract for instant lottery tickets. This extension, under which Pollard Banknote will remain the primary supplier of instant tickets to the New Jersey Lottery, commenced on July 1, 2012 and ends December 31, 2013 and carries an estimated contract value of $18 million (US). 

Pollard Banknote has been the primary instant ticket supplier to the New Jersey Lottery since 1996. During this period, the Lottery’s annual instant ticket sales have grown from $339.7 million to $1.4 billion, or 302 percent.

“Pollard Banknote is pleased to secure this latest contract extension from the New Jersey Lottery,” said Doug Pollard, Co-Chief Executive Officer. “This extension demonstrates the Lottery’s confidence in our knowledge of the New Jersey marketplace and in our innovative products and services.”

The mission of the New Jersey Lottery is to support State education programs and institutions. It accomplishes this by providing entertaining products through a dynamic public business enterprise built upon honesty, integrity, customer satisfaction, teamwork, and public/private partnerships.

About Pollard Banknote Limited

Pollard Banknote Limited is one of the world’s leading full-service lottery vendors and is a major supplier to North America’s charitable gaming industry. The company manufactures instant lottery tickets and provides related programming, design, and marketing support. As well, Pollard Banknote manufactures pull tab tickets and bingo paper, and supplies lottery management services (including warehousing and distribution). Established in 1907, Pollard Banknote is owned approximately 73.5% by the Pollard family and 26.5% by public shareholders and currently serves more than 50 lotteries worldwide, including some of the largest and most respected lotteries in the United States, Canada, Europe, Asia, and Central and South America.

Forward-looking Statements

Certain statements in this press release may constitute “forward-looking” statements and information which involve known and unknown risks, uncertainties, and other factors which may cause actual results, performance, or achievements to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. When used in this document, such statements include such words as “may,” “will,” “expect,” “believe,” “plan,” and other similar terminology. These statements reflect management’s current expectations regarding future events and operating performance and speak only as of the date of this document. There should not be an expectation that such information will in all circumstances be updated, supplemented, or revised whether as a result of new information, changing circumstances, future events, or otherwise.

FOR MORE INFORMATION, CONTACT:

Doug Pollard (dpollard@pollardbanknote.com)
Co-Chief Executive Officer
Telephone: (204) 474-2323
Facsimile: (204) 453-1375

John Pollard (jpollard@pollardbanknote.com)
Co-Chief Executive Officer
Telephone: (204) 474-2323
Facsimile: (204) 453-1375

Rob Rose (rrose@pollardbanknote.com)
Chief Financial Officer
Telephone: (204) 474-2323
Facsimile: (204) 453-1375