Following a previous agreement between Pollard Banknote and CONAFRA dating back to 2009, this arrangement begins a new 10-year agreement upon which Pollard Banknote will enhance its relationship with Lotería Nacional and CONAFRA until the end of 2022. As sole instant ticket supplier, Pollard Banknote will also provide value-added services including strategic planning, marketing support, and game design expertise.
“Pollard Banknote is eager to strengthen our relationships with Lotería Nacional and CONAFRA. We’re confident that this association will generate long-term benefits for both parties,” said Doug Pollard, Co-Chief Executive Officer, Pollard Banknote. “We partner with all of our clients with the goal of generating substantial returns for their lotteries, and we look forward to this same success with our Dominican associates.”
“Upon my most recent visit to Pollard Banknote, I could officially confirm that the quality of their final product and the service they provide is far superior to all competition in the lottery industry,” remarked Norberto Taveras, President of CONAFRA. “After working with other lottery suppliers, I am happy to exclusively have Pollard Banknote’s tickets for sale in the whole Dominican Republic. Not only are their tickets the best in the industry, but Pollard Banknote is a company I trust will support our efforts to raise sales revenue and thus enhance social programs in our country.”
A primary objective of Lotería Nacional and CONAFRA is to strengthen social welfare in the Dominican Republic by generating resources for various social organizations that benefit the most vulnerable citizens. Another important goal includes training the retail and sales force with best practices on how to increase instant ticket sales.