Press Release

Pollard Banknote Awarded Exclusive Contract For Instant Tickets by Loteríe Nacional De La República

WINNIPEG, Manitoba, September 18, 2012 /CNW/ – Pollard Banknote Limited (TSX: PBL) (Pollard Banknote) is pleased to announce that it has been awarded an exclusive contract for the supply of instant tickets to Lotería Nacional de la República Dominicana (Lotería Nacional), the national lottery of the Dominican Republic, and its operator CONAFRA. This new contract builds upon Pollard Banknote’s growing portfolio of Latin American clients.

Following a previous agreement between Pollard Banknote and CONAFRA dating back to 2009, this arrangement begins a new 10-year agreement upon which Pollard Banknote will enhance its relationship with Lotería Nacional and CONAFRA until the end of 2022. As sole instant ticket supplier, Pollard Banknote will also provide value-added services including strategic planning, marketing support, and game design expertise.

“Pollard Banknote is eager to strengthen our relationships with Lotería Nacional and CONAFRA. We’re confident that this association will generate long-term benefits for both parties,” said Doug Pollard, Co-Chief Executive Officer, Pollard Banknote. “We partner with all of our clients with the goal of generating substantial returns for their lotteries, and we look forward to this same success with our Dominican associates.”

“Upon my most recent visit to Pollard Banknote, I could officially confirm that the quality of their final product and the service they provide is far superior to all competition in the lottery industry,” remarked Norberto Taveras, President of CONAFRA. “After working with other lottery suppliers, I am happy to exclusively have Pollard Banknote’s tickets for sale in the whole Dominican Republic. Not only are their tickets the best in the industry, but Pollard Banknote is a company I trust will support our efforts to raise sales revenue and thus enhance social programs in our country.”

A primary objective of Lotería Nacional and CONAFRA is to strengthen social welfare in the Dominican Republic by generating resources for various social organizations that benefit the most vulnerable citizens. Another important goal includes training the retail and sales force with best practices on how to increase instant ticket sales.

About Pollard Banknote Limited

Pollard Banknote Limited is one of the world’s leading full-service lottery vendors and is a major supplier to North America’s charitable gaming industry. The company manufactures instant lottery tickets and provides related programming, design, and marketing support. As well, Pollard Banknote manufactures pull tab tickets and bingo paper, and supplies lottery management services (including warehousing and distribution). Established in 1907, Pollard Banknote is owned approximately 73.5% by the Pollard family and 26.5% by public shareholders and currently serves more than 50 lotteries worldwide, including some of the largest and most respected lotteries in the United States, Canada, Europe, Asia, and Central and South America.

Forward-looking Statements

Certain statements in this press release may constitute “forward-looking” statements and information which involve known and unknown risks, uncertainties, and other factors which may cause actual results, performance, or achievements to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. When used in this document, such statements include such words as “may,” “will,” “expect,” “believe,” “plan,” and other similar terminology. These statements reflect management’s current expectations regarding future events and operating performance and speak only as of the date of this document. There should not be an expectation that such information will in all circumstances be updated, supplemented, or revised whether as a result of new information, changing circumstances, future events, or otherwise.

FOR MORE INFORMATION, CONTACT:

Doug Pollard (dpollard@pbl.ca)
Co-Chief Executive Officer 
Telephone: (204) 474-2323
Facsimile: (204) 453-1375

John Pollard (jpollard@pbl.ca)
Co-Chief Executive Officer
Telephone: (204) 474-2323
Facsimile: (204) 453-1375

Rob Rose (rrose@pbl.ca)
Chief Financial Officer
Telephone: (204) 474-2323
Facsimile: (204) 453-1375